A ministerial friend of mine, who lives some two hours drive away by car, phoned me many years ago to ask me to test him for hearing aids. In the ear aids were by this time available and so were offered, but he insisted on a large behind the ear aids.
‘A strange decision’, I thought, but he would not be swayed!
After a two hour drive back to the office I was told that I had to phone him. ‘Surely he hasn’t decided against aids?’ I thought.
‘What colours do these aids come in?’ he queried.
‘What colour were you thinking off?’, I parried. ‘
What about bright crimson?’ he said.
I almost told him that I thought he was being silly! However I retained my professional distance and he was successfully fitted with the aids (which he was to wear for many years).
However I was sufficiently courageous to ask him (having known him first over thirty years ago) why he wanted to have the gaudy aids.
‘Well, I have been trying to tell the Bishop for many years that I have a hearing loss. He’ll darned well have to believe me now!’
A case of inverse aesthetics being used to good effect!!